Starting June 26, 2024, Facebook will update its privacy policy regarding generative AI features like Meta AI. From this date, posts and photos from all users will be read by the AI to help train it and improve services such as the AI Creative Tool. Meta is currently providing information about this on Facebook.
Private messages will remain unaffected; only public texts and images will be used. Despite this, many users might have concerns about data protection or personal privacy.
Meta emphasizes that every user has the “right to object.” Below, we explain how you can object to the use of your data.
What Do the New Facebook Guidelines Mean?
Firstly, an explanation of the specific consequences of the policy. Anyone who does not lodge an objection automatically consents to the use of their data by Meta. This means Meta may use all public information to train its AI models. This is intended to help the AIs generate better texts and images.
The following content is affected:
- Public posts on Facebook
- Posted photos and captions
- Messages to AI chatbots on Facebook
Meta cites “legitimate interest” as the legal basis for the new regulation, assuming that the use of data will benefit both the company and users. For instance, it can help Facebook make better suggestions or improve services like the AI Creative Tool. AI can also be used to moderate posts on Facebook.
Whether you see these improvements as beneficial and want to help train Meta’s AI services is up to you.
How Do I Object to the New Policy?
To prevent your data from being used by Meta, you must expressly object. This can be done using a specific form found on this Facebook help page.
Enter your place of residence, email address, and a reason for the objection. Possible reasons could include data protection concerns, general concerns about AI, or the belief that using your data will not be beneficial for either Meta or you as a user.
Meta is obliged to review and assess objections in accordance with data protection laws. However, even if the objection is upheld, Facebook may still use a small portion of your data for AI training, such as when others share your content or mention you in posts.
The use of user data for AI training was anticipated last year, but the new regulations are now taking effect. You have until the end of June to submit an objection and be exempt.
