Ethos Technologies, a life insurance technology company backed by Accel and Sequoia, has announced plans to pursue a valuation of up to $1.26 billion in its upcoming U.S. initial public offering. The move comes as strong momentum in insurance-related listings on Wall Street continues into 2026.
The company and some of its existing shareholders aim to raise as much as $210.5 million through the sale of 10.5 million shares priced between $18 and $20 each. Ethos itself is offering 5.1 million shares, while current investors, including GV and General Catalyst, plan to sell a combined 5.4 million shares.
Insurance company IPOs reached a 20-year high last year, driven by investor interest in firms perceived as relatively insulated from global trade tensions during the administration of Donald Trump. Market analysts expect the IPO pipeline to gain further traction as companies that delayed listings due to last year’s U.S. government shutdown re-enter the market.
Founded in 2016, Ethos provides life insurance products to U.S. families through a fully digital platform. The company reported a profit of $46.6 million on revenue of $277.5 million for the nine months ended September 30, compared with a $39.3 million profit on $188.4 million in revenue during the same period a year earlier.
Ethos previously raised $100 million in 2021 from SoftBank, valuing the company at $2.7 billion at the time. The IPO will be led by Goldman Sachs and J.P. Morgan, with shares set to trade on the Nasdaq under the ticker symbol “LIFE.”
