Apple and NBCUniversal’s Peacock will launch a joint streaming bundle on Monday, offering Apple TV+ and Peacock Premium together for $14.99 per month — a 30% savings for U.S. customers seeking more shows for less.
Subscribers can also upgrade to Peacock Premium Plus for $19.99 per month, gaining access to an extensive mix of original series, films, sports, and live events across both platforms.
At launch, cross-platform previews will allow users to sample three episodes from select titles. Peacock subscribers can preview Ted Lasso, Silo, and Foundation, while Apple TV+ users can watch Bel-Air, Twisted Metal, and Law & Order.
NBCUniversal Media Group chairman Matt Strauss said the collaboration “redefines the customer journey” and expands Peacock’s reach through a smoother sign-up and integrated content experience.
The partnership is part of a broader trend among streaming services seeking alliances to offset rising content costs and retain subscribers in a crowded market. Similar collaborations are expected to follow as studios and tech firms seek to bundle content rather than compete head-on.
