Coinbase Global will launch a new token sales platform enabling individual investors to buy digital tokens before their public listing on the exchange, in a move aimed at expanding access to early-stage crypto projects.

The company said it plans to host one token sale per month, with allocations determined by an algorithm, allowing investors to submit purchase requests during a one-week window.

The initiative marks the first opportunity since 2018 for U.S. users to participate in public token sales, after regulators previously cracked down on initial coin offerings (ICOs) due to investor protection concerns.

Payments for the token purchases will be made in USD Coin (USDC), a stablecoin pegged to the dollar and issued by Circle Internet Group. The first token sale on the platform will feature blockchain startup Monad, set for next week.

Coinbase said it will add limit orders and custom allocation tools in future updates to improve the token distribution process.

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